342 Speen Street | Natick, MA 01760
Courtyard Marriott Meeting Room Floorplan
Stay tuned for more information on the agenda
Travel day to Boston.
For those flying into the area, please grab an Uber or Lyft upon arrival to take you to the Courtyard Marriott Natick. For those driving, the address of the hotel is 342 Speen Street Natick, MA 01760 and complimentary parking is available on site right at the hotel.. The hotel is located 30 minutes from Logan, however please note pending traffic, the drive from the airport could take up to an hour depending on what time your flight arrives.
We also recommend taking the Logan Express from the airport to the Natick Mall by taking their route to Framingham. The current drop off on this route is Natick Mall Garage F, right next to the hotel. The pick up for the Logan Express is located right outside of the terminal and is a seamless experience. Exit the terminal and go to the Logan Express pickup/LEX area and look for the Framingham/Natick Mall destination.
*** Check-in time is 3:00pm. Early check-in was requested for early arrivals but this is not guaranteed. Be prepared for cold weather in Boston in January, with a daily high of 37 degrees but gets much colder with no sun during the day and at night. Our meetings will be hosted within the hotel but our dinners will be hosted offsite, so we recommend bringing a coat and hat to stay warm on your commute.
1:00 PM - 5:00 PM: L2L Leadership Meetings - Today's leadership meetings will be hosted in the Commons Meeting Room.
For all other attendees arriving this afternoon, take the afternoon to get settled in and ready for a great week ahead at SKO!
A few highlights at the hotel include:
Upon arrival tonight, enjoy dinner on your own in the local area in Natick. Click here for dining recommendations around the hotel.
7:30 AM - 8:30 AM - L2L Breakfast - Please head down to the Elliot Room as breakfast will be served before our meetings from 7:30 - 8:30 AM.
For those local attendees, the breakfast will be available for you upon arrival as well!
8:30 AM - L2L SKO General Sessions - Today's meetings will be hosted in the Commons Meeting Room. Please see the agenda below:
| 8:30 - 9:00am | Welcome and Goals - Faster, Higher, Stronger - Together! |
| 9:00 - 9:30am | Winning the Gold in 2026! |
| 9:30 - 10:00am | Sales Operating Model for 2026 |
| 10:00 - 10:15am | Break |
| 10:15 - 10:45am | Selling the L2L Method |
| 10:45 - 11:15am | How do I position and sell the L2L Method? |
| 11:15 - 11:45am | Selling the L2L Method Breakouts |
| 11:45 - 12:15pm | Selling the L2L Method Feedback/Observations |
| 12:15 - 12:30pm | L2L AI - Reaching New Heights |
12:30 PM - 1:30 PM - Lunch will be provided today in the Elliot Room.
| 1:30 - 2:00pm | Marketing Playbook for Pipeline Generation |
| 2:00 - 2:30pm | Brainstorm: Generating a New Level of Pipeline, Together |
| 2:30 - 2:45pm | Readout: Generating a New Level of Pipeline, Together |
| 2:45 - 3:00pm | Break |
| 3:00 - 3:15pm | Addressing Gaps and Driving Solutions with Technical Services |
| 3:15 - 3:30pm | First Meeting Best Practices |
| 3:30 - 4:15pm | Role Play - First Meeting Scenarios |
| 4:15 - 4:35pm | L2L Implementation Success Stories |
| 4:35 - 4:45pm | Day 1 Wrap-up and Thursday Prep |
6:30pm-9:00pm - L2L Offsite Dinner at Puttshack!
We look forward to hosting you for dinner tonight at Puttshack! Puttshack is only a quick 15 minute walk or 5 minute drive away from the hotel. Prepare to play some mini golf and enjoy a fun night out with the team!
Puttshack is located at 1245 Worcester St, Natick, MA 01760
Dress Code: Casual
*Dinner and drinks will be served.
7:30 AM - 8:30 AM - L2L Breakfast - Please head down to the Elliot Room as breakfast will be served before our meetings from 7:30 - 8:30 AM.
For those local attendees, the breakfast will be available for you upon arrival as well!
8:30 AM - L2L SKO General Sessions - Today's meetings will be hosted in the Commons Meeting Room. Please see the agenda below:
| 8:30 - 8:45am | Daily Kickoff: Morning fun and awards ceremony |
| 8:45 - 9:15am | L2L: Packaging for Success |
| 9:15 - 9:45am | MEDDPIC Training Refresher |
| 9:45 - 10:00am | Break |
| 10:00 - 10:30am | 5 Winning Stories that You Need to Know |
| 10:30 - 11:00am | 3 Steps to Get to the Economic Buyer |
| 11:00 - 11:15am | Break |
| 11:15 - 12:00pm | Economic Buyer Role Play |
| 12:00 - 12:30pm | Economic Buyer Readout |
12:30 PM - 2:00 PM - Lunch on Own in the local area! Check the Trip Plans app for restaurant recommendations in the Natick Mall and surrounding area.
2:00 PM - 5:00 PM - After lunch, please make your way over to Bosse, a 7 minute walk down the street from the hotel at 310 Speen Street for our afternoon session of meetings.
| 2:00 - 2:15pm | Strategies for Mitigating Pricing Pressure |
| 2:15 - 2:30pm | Leaning in to L2L Security as a Differentiator |
| 2:30 - 3:00pm | Delivering a Product Tour that Works |
| 3:00 - 3:15pm | Break |
| 3:15 - 3:45pm | Selling Value, Not Features |
| 3:45 - 4:15pm | Tools to Help You Win |
| 4:15 - 4:30pm | Day 2 Wrap-up and Friday Prep |
5:00 PM - 8:00 PM - Immediately following this afternoon's meetings, be sure to bring the energy for some friendly competition, team building, and fun at our L2L Pickleball Outing right at Bosse. Be sure to wear comfortable shoes!
Dinner and drinks will be provided at Bosse.
7:30 AM - 8:30 AM - L2L Breakfast - Please head down to the Elliot Room as breakfast will be served before our meetings from 7:30 - 8:30 AM.
8:30 AM: L2L SKO General Sessions:
| 8:30 - 8:45am | Daily Kickoff: Morning fun and awards ceremony |
| 8:45 - 9:15am | Working Together to Accelerate: Deals, SOWs, Implementations |
| 9:15 - 10:00am | MEDDPIC 3 Step Exercise: Step 1 Deal Health Scoring |
| 10:00 - 10:15am | Break |
| 10:15 - 11:00am | MEDDPIC 3 Step Exercise: Step 2 Pressure Testing the Deal |
| 11:00 - 11:45am | MEDDPIC 3 Step Exercise: Step 3 Creating a Close Plan |
| 11:45 -12:00pm | Wrap-up - Faster, Higher, Stronger - Together! |
Check out is 12pm. Please make sure you check-out and pay any outstanding balance on your account. L2L will be covering all room charges and meals. All additional charges should be covered by the individual and should not be expensed.
All flights home will be booked out of Logan Airport beginning after 2:00 PM. Please arrange an Uber/Lyft to get to Logan. If you have similar flight times as you co-workers we ask you to rideshare to the airport. Please be aware that the trip to the airport could take up to an hour from the hotel depending on Boston traffic.